BeeLine

Smart navigation for bicycles, made simple. Plus a community to improve cycling for everyone

Introduction

BeeLine is a beautifully designed, affordable piece of connected navigation hardware for urban cyclists, making it easier, safer and more enjoyable to get around by bicycle.

In little over a year the BeeLine team have built prototypes, proved traction with over 4,000 preorders in >40 countries, received international press coverage and are now in the final stages of setting up mass manufacture in China. The next step is to scale up fast once in full production.

Any urban cyclist will recognise the current problems with navigation. Stopping to check Google maps, or worse riding with a phone in your hand is at best frustrating, at worst dangerous. Compounding this, the routes offered tend to be optimised for cars, using major, “fast” roads which are often in fact the least pleasant and most dangerous for cyclists.

BeeLine solves these through stripped back navigation that elegantly leverages the user’s smartphone, for a low cost and a wonderfully intuitive navigation experience.

TEAM

• Tom Putnam
  Co-Founder and Head of Marketing & Sales

• Mark Jenner
  Co-Founder and Head of Product

• Alex Hulme
  Lead Product Designer

• Charlie Bruce
  Lead Firmware Developer

• Julie Arrive
  Product Designer

• Daniel Morgan
  Lead iOS Developer

• Victor Chen
  Manufacturing Partner

• Peter Krige
  Lead Electronics Engineer

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Source: Icrowdnewswire